Activation & experience
OFFICE BUILDING VINAMILK VITAMIND ACTIVATION
Brief
• Objective: Brand experience and product trial, increase sales
• Scope:5 key cities: HCM, HN, ĐN, CT, HP.
• Channel: MT, Office Building, Apartment Building, D2D
Our solution
• Sampling, Games, Redemption
• Minishow • Advance system applied
Result
• Reach: 300.000
• Trial & sales: 100.000 pcs
